
Sea World
Working closely with Sea World Florida, Creative Capers created a master-planned, worldwide, core character brand program. The characters designed have the purpose of personifying Sea World ideals and will become the vehicle for Sea World messaging.
These characters will be featured throughout all their parks and entertainment facilities worldwide. Sea World Parks & Entertainment Consumer Products chose Creative Capers to help them bring their character and merchandising programs more in line with the tremendously successful character brand programs the Walt Disney Company is known for creating.